A custom card is the perfect way to add that extra personal to your packaging. Whether it is for your business or individual, it can’t be beaten. We will be exploring some ways you can include one with your product. We all love receiving a card on a special day, or when you get the…
It is not surprising that the emergence of COVID-19 has brought on the most competitive digital realm we have ever witnessed. Both business-wise and personal, it has built up to this point whereby your online presence and personal brand is critical. Selling yourself or your brand to consumers that are hesitant to buy is tough,…
Stickers are often overlooked as being an important part of your marketing strategy. But over the last few years with the proliferation of e-commerce and small companies, stickers have become a significant part of brands’ marketing, consumer loyalty and a unique message. Not to mention, they are extremely versatile. They work great as an addition…
2020 has been a challenging year, with the quick shift to the online space and enhanced digital communication. As much as we can thank the digital sphere for its convenience and efficiency, nothing beats the feeling of holding a tangible, personal gift from colleagues, family and friends. Expressing your gratitude with a beautiful card and…
Corporate gift boxes are a must item during holidays and milestones. They allow companies to package a variety of items together, with a pleasing aesthetic and company value. It allows you to make use of your brand colours, and add a touch of personalisation that makes the gift memorable for your recipients. Custom gift boxes…
In a mostly digital world, premium business stationery is like a breath of fresh air. Here’s everything you need to know when designing a business letterhead. With Impress Printers, you could have a variety of letterheads for different purposes, or create bespoke ones for different people in the company. Decide on the content You need…
A Low-Risk Way to Sell Custom Products Physical products can be the perfect medium for monetising your creativity as an artist, writer, designer or entrepreneur. From posters to backpacks to books, you can put your own authentic twist on products and out them up for sale online. Although, if you go the conventional procedure of…
With the rise of lifestyle diseases, consumers are increasingly becoming conscious and deliberate about living a healthier lifestyle. This has resulted in a rise in demand for convenient health food and drinks. If you are considering starting or are running a healthy food business, Impress Printers can help you design and print packaging to compliment…
By Jay Daggar, GWP Group – 26th August 2020 – The chances are that you have come in to contact with some form of ecommerce packaging in the last 12 months. It may well be the case that you have received an order from an online shop in the last week. Worldwide ecommerce sales increased by 13%…
Retention The American Educational Research Association released an interesting study which looked at the relationship between printed vs digital content and retention. The results of the study found that for content that goes over a certain length (in pages), consumption of digital content becomes less effective, when compared to printed content. Content that goes over…
